Legal & regulatory
Terms of Use
This website provides general information about ALYRA's private asset-based lending. It does not constitute a loan offer, or financial, legal or credit advice.
Any loan would be subject to its own written agreement and terms provided to you directly. ALYRA's full terms of use for this website are set out below.
Effective date: 16 September 2026 · Last updated: 16 September 2026
1. About these Terms
These Terms of Use (“Terms”) apply to your access to and use of the website at alyra.com.au and any related pages, forms and content we make available through it (together, the “Website”).
By accessing or using the Website, you agree to these Terms. If you do not agree, please do not use the Website.
These Terms should be read together with our Privacy Policy, which explains how we handle personal information, and our Complaints page, which explains how to raise a concern with us.
These Terms govern the Website only. They do not govern any loan, valuation, custody, purchase or other transaction with ALYRA. Those arrangements are governed by the separate written agreements and documents provided to you directly (see section 5).
2. Who we are
The Website is operated by ALYRA GROUP PTY LTD (ABN 72 699 671 291), trading as ALYRA (“ALYRA”, “we”, “us” or “our”).
ALYRA provides loans to private clients secured against pledged high-value assets, under applicable pawnbroking laws. ALYRA holds a pawnbroker licence and second-hand dealer licence in Queensland. ALYRA's licence details appear in the footer of every page of the Website and on our Licensing & Registration page.
3. General information only
The information on the Website is general in nature. It is provided for information purposes only and does not take into account your personal circumstances, objectives, financial situation or needs.
Nothing on the Website constitutes, or should be relied on as:
- financial, legal, tax, credit or investment advice;
- a formal valuation or appraisal of any particular asset (a confidential valuation requested through the Website is provided to you separately and is subject to section 6);
- a recommendation that a loan or other product is suitable for you; or
- a statement that any particular asset would be accepted, or that any particular amount would be lent against it.
You should consider whether the information is appropriate to your circumstances and obtain independent professional advice before making any decision.
4. No offer
Nothing on the Website is an offer to lend, an invitation to apply for credit, or an agreement to enter into any transaction.
Loan amounts, ranges, loan-to-value indications, timeframes and examples shown on the Website are illustrative only. Each enquiry is assessed individually, and ALYRA may decline any enquiry at its discretion and without giving reasons.
Nothing on the Website creates a binding obligation on ALYRA to value, accept, lend against, purchase, hold or return any asset. Any such obligation arises only under a written agreement signed by ALYRA.
5. Loans are governed by separate written terms
If you proceed with a loan or other transaction, it will be governed by the written agreement and any related documents provided to you directly, which prevail over these Terms to the extent of any inconsistency.
Before you proceed with a loan, we will disclose to you the fees, interest, repayment terms, notices, redemption rights and enforcement processes that apply.
A loan secured against a pledged asset places that asset at risk. If you do not meet your repayment obligations, the asset may be sold in accordance with the loan agreement and applicable law.
Please read any agreement carefully and seek independent advice if you are unsure about any part of it.
6. Enquiries and confidential valuations
The Website allows you to make a general enquiry or request a confidential valuation of an asset. When you do so:
- you must provide information that is accurate, complete and not misleading;
- you confirm that you own the asset, or are authorised by the owner to deal with it and to provide information about it;
- you acknowledge that any indication of value or loan amount we provide is an indicative lending assessment for ALYRA's own purposes — not a formal written valuation for insurance, sale, tax or any other purpose — and that any indication given before the asset is inspected in person is preliminary and subject to physical inspection, authentication, verification of identity and ownership, and ALYRA's approval;
- you acknowledge that a loan proceeds only if you accept a written offer setting out the loan amount, fees, interest and terms; and
- you acknowledge that submitting an enquiry does not oblige ALYRA to proceed, and does not oblige you to proceed.
Providing information about an asset for an enquiry or confidential valuation does not authorise ALYRA to publicly advertise, list, market or sell that asset.
Information you provide through the Website is handled in accordance with our Privacy Policy.
7. Eligibility
To make an enquiry or transact with ALYRA you must:
- be at least 18 years of age;
- have legal capacity to enter into a binding agreement;
- own the relevant asset, or be authorised by its owner to deal with it; and
- be able to satisfy our identity, address and ownership verification requirements, including any requirements imposed by law.
ALYRA's services are directed at clients in Australia. We may be unable to assist if you or the asset are located outside Australia.
8. Accuracy and currency of information
We take reasonable care to ensure that information on the Website is accurate and current at the time of publication. However, we do not warrant that the Website is complete, accurate, current or free from error.
Information about loan parameters, asset classes, processes, timeframes, custody arrangements and insurance may change without notice. Where the Website describes what ALYRA “may” or “typically” does, this describes a general practice and is not a promise in relation to any particular enquiry.
Insurance may apply while assets are in custody, subject to policy terms, asset approval, valuation limits and custody conditions. The cover relevant to your asset is confirmed in writing before custody begins.
9. Intellectual property
The Website and its content — including text, articles, images, photographs, graphics, layouts, the ALYRA name, monogram and logo, and the underlying code — are owned by or licensed to ALYRA and are protected by copyright, trade mark and other laws.
You may view, download and print content from the Website for your personal, non-commercial use in connection with considering ALYRA's services. You must not otherwise reproduce, adapt, distribute, publish, frame, scrape or commercially exploit any part of the Website without our prior written consent.
Nothing on the Website grants you any licence or right to use any ALYRA trade mark or branding.
10. Acceptable use
You must not, and must not attempt to:
- use the Website for any unlawful, fraudulent or misleading purpose;
- submit an enquiry about an asset you do not own or are not authorised to deal with;
- provide false identity, ownership or asset information;
- interfere with the security, integrity or availability of the Website or its underlying systems;
- introduce viruses, malicious code or harmful material;
- use automated tools to access, scrape or index the Website other than search engines operating in accordance with our robots directives; or
- impersonate ALYRA, its staff or another person.
We may restrict, suspend or terminate your access to the Website, and decline to deal with you, if we reasonably believe you have breached these Terms.
11. Security and genuine ALYRA communications
Because ALYRA deals with valuable assets, clients may be targeted by people impersonating us. Please take care to confirm you are dealing with ALYRA.
ALYRA will never:
- ask you for a password or online banking login;
- ask you to transfer money to a personal or overseas account; or
- ask you to hand an asset to a courier or other person whom ALYRA has not identified to you in advance.
Our genuine email addresses end in @alyra.com.au. If you receive a communication that claims to be from ALYRA and you are unsure, do not act on it — contact us directly through the details on our Contact page.
Email and other electronic communications are not always secure. Please avoid sending sensitive documents until we have confirmed the appropriate channel with you.
12. Third-party websites and services
The Website may contain links to websites or services operated by third parties. Those links are provided for convenience only.
ALYRA does not control, endorse or accept responsibility for third-party websites, their content, or their handling of your information. You access them at your own risk and should review their own terms and privacy information.
13. Availability of the Website
We aim to keep the Website available, but we do not guarantee that it will be available at all times, uninterrupted, secure or free from defects. We may change, suspend or discontinue any part of the Website at any time without notice.
14. Liability
Nothing in these Terms excludes, restricts or modifies any consumer guarantee, right or remedy that you have under the Australian Consumer Law or any other law that cannot lawfully be excluded, restricted or modified.
To the maximum extent permitted by law, ALYRA excludes all liability for any loss, damage, cost or expense (including indirect or consequential loss, and loss of profit, opportunity or data) arising out of or in connection with:
- your use of, or inability to use, the Website;
- any reliance on information contained on the Website;
- any preliminary indication given before an asset has been inspected and verified;
- any third-party website, service or content; or
- any unauthorised access to, or interference with, the Website or your communications with us.
Where liability cannot be excluded but can be limited, ALYRA's liability is limited, at ALYRA's option, to resupplying the relevant service or paying the cost of having it resupplied.
This section does not limit the terms of any written loan or other agreement between you and ALYRA, which contain their own provisions about liability.
15. Your responsibility
You are responsible for any loss ALYRA suffers as a result of your breach of these Terms, your provision of false or misleading information, or your unlawful use of the Website, to the extent that the loss was caused by you.
16. Privacy
Our Privacy Policy explains how we collect, hold, use and disclose personal information, including information provided through the Website, and how you can access or correct it or make a privacy complaint.
17. Changes to these Terms
We may update these Terms from time to time. The current version will be published on the Website and identified by its effective or last-updated date. Your continued use of the Website after a change takes effect constitutes acceptance of the updated Terms.
18. General
If any part of these Terms is found to be invalid or unenforceable, that part is severed and the remainder continues in effect. A failure by ALYRA to enforce any part of these Terms is not a waiver of that part.
These Terms are governed by the laws of Queensland, Australia. You submit to the non-exclusive jurisdiction of the courts of Queensland and the courts entitled to hear appeals from them.
19. Contact ALYRA
If you have a question about these Terms or the Website, contact:
ALYRA GROUP PTY LTDABN 72 699 671 291
Queensland, Australia
Email: hello@alyra.com.au
To raise a concern or complaint, please see our Complaints page.